Growing your business as a freelance writer - my top tips

 Well hello to you my reader chums! Being a freelance writer is hard, wonderful and rewarding, and I love that I'm able to work every day, building a business I love. Growing a business has its challenges but that's the beauty of it.

If you're starting your freelance writing business or in the early stages, here are my best tips for growing your business as a freelance writer.

Growing your business as a freelance writer - my top tips

Build your personal brand on LinkedIn

I'm in love with LinkedIn, it is becoming my favourite social media platform to use personally and from a business perspective. LinkedIn I found is wonderful for discovering new clients, networking with people, learning insight from professionals and finding new opportunities. It's also a great platform to build up your personal brand, sharing who you are and personal insight. I've found by creating personal brand content, I've grown a following and it's easier for prospective clients to find me.

Reach out to previous employees

Whether you've worked in the marketing industry for a year or seven, you're guaranteed to have an employment history before making the move to freelance. To start looking for work, reach out to those previous employers and see if they have any opportunities for freelance work or can work with you in some way.

Create a writing portfolio

A writing portfolio is key to showcasing your work and sharing with potential clients your level of work and experience. Put all of your work in a document, and make sure you regularly update it. Once it's made, you can easily attach it to an email when you're pitching to a client. 

Keep writing every day

To develop your craft, you need to practice it and show up consistently. I would recommend writing every day, whether that's a blog post, fictional writing or social media post. By constantly writing, you'll improve, notice mistakes and also point out where you can make improvements. Over time, you'll see a dramatic difference.

Pitch for jobs on freelancing platforms

When you're new, it can be hard to know where to find work and why, freelance platforms are the place to be. Whether it's Upwork, Fiverr or many others, you can pitch for relevant jobs and build up your clientele and experience as a social media platform. 

Pitch to jobs you see on social media platforms

Social media platforms are a winner for freelance pitches, from LinkedIn, and Twitter to Instagram. I especially love LinkedIn and will constantly search 'looking for a freelance copywriter' and see what pops up. If you do this search daily, you can see which opportunities are new. 

Keep things consistent 

Consistency is key to success and this includes growing your freelance business. Think about consistency when it comes to creating a personal brand, and promoting yourself online and in your workload. You need to show up and be your true self in order to be successful.

Always stick to your core values 

Your values are everything and the why behind your business. For example, mine are authenticity and enthusiasm and with these values, everything I do centres around them. From choosing clients, writing and networking with others. I strive to be my authentic and honest self and be enthusiastic with everything I do.

I hope you enjoyed this post. What other tips do you have?

Thank you for reading <3

1 comment

  1. Thanks for sharing, these are great tips for growing your business, I try to use LinkedIn to grow my blog its small steps to get more traffic from there :)

    Nic | Nic's Adventures


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